SACAP
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OUR PURPOSE
Educating for a better world. ABOUT US
Established in 1997, SACAP is a leading provider of education in Applied Psychology. So, whether you are studying towards a certificate, diploma, degree, or postgraduate qualification in the applied social sciences, know that your educators bring a wealth of experience and knowledge to the table. Our goal is to have a positive impact on South Afri
14/07/2026
BLOG | Ever wondered why it’s so difficult to stop scrolling?
From dopamine-driven reward loops to social comparison and the fear of missing out (FOMO), social media is designed to capture our attention. Understanding the psychology behind our online behaviour can help us make more mindful choices and support our digital wellbeing.
Explore the psychological theories shaping our digital lives and discover practical tips for building healthier online habits.
Read the full blog: https://bit.ly/4yknW5z
The Psychology of Social Media: Why It's So Addictive and Influential What deep-seated psychological impulses are at work when we "like", "share" and post on social media?
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Contact the university
Telephone
Address
1st Floor, Sunclare Building, 21 Dreyer Street, Claremont
Cape Town
7708
Opening Hours
| Monday | 08:30 - 17:00 |
| Tuesday | 08:30 - 17:00 |
| Wednesday | 08:30 - 17:00 |
| Thursday | 08:30 - 17:00 |
| Friday | 08:30 - 16:00 |
