Beefmaster Advantage Program

Beefmaster Advantage Program

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The Beefmaster Advantage Program is a genetic alliance of elite seed stock breeders utilizing Collier Farms Beefmaster genetics in their operations, that provides them with enhanced cattle development and marketing opportunities. The program originated in 2010 as a customer appreciation endeavor for Beefmaster breeders using genetics purchased from Collier Farms and has expanded to host 2 bull development programs and sales a year, as well as two premier female sales a year, spring and fall. The beauty behind the program is its ease of use and openness to all registered Beefmaster breeders. Anyone using Collier Farms genetics may nominate cattle to the various development and marketing events hosted throughout the year. Participation in the program does not require a membership and is not exclusive to any particular group or region. Collier Farms and the Beefmaster Advantage Program have been and always will be focused on the successes of its customers and striving to improve beef cattle genetics for the future of the industry.

09/12/2026

IT’S GO-TIME!☀️ JOIN US at the 2026 Fall Advantage Sale! 76 Lots of opens, breds, pairs, semen and embryos will sell! Kick off is at 10:00AM and we’ll be LIVE ONLINE at premierlivestockauctions.com! We look forward to seeing YOU there!

🌐 VIEW, BID & BUY: premierlivestockauctions.com

👉🏻VIEW THE CATALOG: https://secure.viewer.zmags.com/publication/11fe4862

🗓️ Saturday, September 12
⏰ 10:00AM
📍Texas A&M Beef Center
7707 Raymond Stotzer Parkway College Station, TX 77845

☎️CONTACT:
Trey Scherer STRATEGY CATTLE, LLC
(979)203-1656

Anthony Mihalski (210)415-0888

Mike Green (979)229-6563

Noe Lopez IMTEX EXPORT
(956)517-4372

✅Contact the sales staff to set up phone bidding option if you are uncomfortable or unfamiliar with online bidding.

✅Hauling/delivery will be available and we will have coordinated haulers scheduled and routed to various regions of the country for delivery. Delivery will be at a prorated buyer’s expense. Pick-up or delivery instructions need to be provided to the sales team immediately upon the conclusion of the sale via text, email, or direct call.
We look forward to coordinating with you!

09/06/2026

THE COUNTDOWN IS ON!⏱️

We’re only ONE WEEK away from the Fall Advantage Sale - we hope you’ll make plans to join us in College Station, TX! We invite you to view the offering and give us a call with any questions concerning the sale. We look forward to seeing YOU at the Texas A&M BEEF Center, Saturday September 12th at 10:00 AM!

👉🏻VIEW THE CATALOG:
https://secure.viewer.zmags.com/publication/11fe4862

💻The sale will be broadcast live online through PremierLivestockAuctions.com for those unable to attend in person!

📲Strategy Cattle, LLC
Trey Scherer | 979.203.1656

We look forward to seeing you at the Fall Advantage Sale!☀️

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Telephone

Address


606 Tranquillo Drive
Victoria, TX
77905

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