Catalina Rug
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From its beginnings in Iran, Catalina Rug has been in the rug business for three generations. The US store was launched in 1999 in a small front store in Redondo Beach, a beach city in Southern California. It is operated by the owners Jeff Shadkam and Rose Shadkam. Jeff Shadkam is the 3rd generation in his family to be in the rug business and has over 35 years of experience. Rose has over 17 years
What makes Heriz rugs so unmistakable? It's all in the geometry. 🔷
Bold angular medallions, structured borders, and fearless color — Heriz rugs don't whisper. They command a room.
In our latest video, we break down the design DNA behind one of Persia's most iconic rug styles — from the angular authority of the central medallion to the deliberate balance of the corner motifs.
Whether you're a collector or just love beautiful design, this is worth 44 seconds of your day.
👉 Shop Heriz: https://www.catalinarug.com/product-category/persian-rugs/heriz/
Do you have a Heriz at home? Share a photo in the comments — we'd love to see it! 📸
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Address
3415 Fujita Street
Torrance, CA
90505
Opening Hours
| Monday | 9am - 5pm |
| Tuesday | 9am - 5pm |
| Wednesday | 9am - 5pm |
| Thursday | 9am - 5pm |
| Friday | 9am - 5pm |
