Solution Publishing

New data regulations are making lead generation much harder for marketers. So, how do we find the right balance between user experience and privacy?

Navigating Fictitious Online Activity - Solution Publishing With a new wave of data privacy regulations and major tech companies taking steps to improve privacy, marketers need to find new ways of generating leads and targeting users.

Need to figure out your big data storage solution? Here are some cost effective tips to transition to big data without blowing your budget.

💰-->

Six Ways to Cut Costs When Moving to Big Data With AWS - Solution Publishing Tips for Cost Efficient Data Management Created in the early 2000s, Amazon Web Services quickly established itself as a major player in the cloud computing market. With upfront costs for in-house implementation being prohibitive for small and medium businesses, AWS offers off-premise cloud computing...

This post marks the second in a series we've put together to highlight various causes that mean the most to our team.

Desiree, our Campaign Account Lead, is an active supporter of Autism Awareness. In 2015 her son was diagnosed with Moderate to Severe Autism. Before 2015, Liam was developing as a typical child should, then at 20 months his speech started declining, then his motor functioning skills, and finally his over physical and emotional health.

According to the National Autism Association, 1 in 54 children are touched by autism, more than 50% diagnosed have intellectual disabilities, with boys being 4 times more likely to have autism than girls. Autism is a neurodevelopmental disorder that typically impacts children at the early age of 12-18 months.

"Every story of Autism is different and every child on the spectrum has a unique journey but as parents, family, friends, and caretakers, it’s our duty to love, protect, and teach our children to become independent functioning individuals. I support Autism awareness to educate, advocate, and change the way neurodiversity is viewed."

Desiree would like to highlight her favorite local nonprofit, Face Autism Inc. This nonprofit provides yearly services, events, and socials for children and families with Autism. Events include Movies, Bowling, Pool Days, Sensory Santa, Easter Egg Hunts, Dance Classes, etc. Almost all their events are free, and all are welcome to participate! Their mission: “To help those with autism receive the support necessary so that they can to can make their own contributions to society."
Visit: https://face-autism.org/

Our CEO, Byron Crowell, was recently on the IF YOU MARKET podcast about GDPR and how it's affected B2B lead generation.

Please have a listen on iTunes: www.goo.gl/nfMMtW, or anywhere you get podcasts or check it out on the IYM site https://bit.ly/3DHHdli.

The “If You Market” Podcast THE ONLY PODCAST THAT MARKETS THE S**T OUT OF IT. The If You Market podcast is a long form casual conversation exploring B2B marketing ideas and tactics with industry experts. Each episode features a thought leader in B2B marketing, discussing topics such as: content marketing, account-based marketi...