Mandy Tillette

If you're like most entrepreneurs I know, you aren't a lone wolf in your industry. In fact, most of you are probably facing more competition in 2023 than ever before.

If you're trying to make your mark in a crowded industry and stand out from the hoards of people fighting for your audience's attention, you absolutely MUST check out this recent blog post from Mallika Malhotra, The Brand CEO about Brand Differentiation.

In this blog post, Mallika breaks down 4 simple steps you can take to create a brand that is truly unique. She also shares 4 brands to look to for inspiration — brands that have this Brand Differentiation concept in the bag. Click below to read more!

Brand Differentiation 101: Why It Matters for Your Business — Mallika Malhotra Co. What does Taylor Swift have in common with Apple, Tesla and Burt's Bees? While the four may seem unrelated at first glance, they make up a list of brands who’ve found a way to brilliantly differentiate themselves from others in their market, and each one has experienced wild success because of it

Who else is giving their brand a 2020 facelift this week? 🙋‍♀️

Is Your Brand Ready for 2020? | NJ Brand Mentor — MikiFoto + Co Pop the champagne — it’s 2020!  Not only is today the beginning of a new year, but a new decade. Are you confident your brand has what it takes to face 2020 and beyond? Will the Twenties be a decade of growth for your business? Keeping up with the changing trends can feel overwhelming,