VCM

A little multitasking by the team and we were back on track.

A fantastic example of Augmented Reality’s utilitarian applications in communication. A/R is a technology that superimposes computer-generated images on a user’s real-world environment. Unlike virtual reality, which creates a totally artificial environment, A/R uses the existing environment with interactive overlays of new information layered on top in real time; as demonstrated by the TV2 Nord team in their original broadcast.

Humans are profoundly visual beings, as evidenced by: roughly 30% of neurons in the cerebral cortex being devoted to vision, compared to 8% for touch and 2% for hearing. A/R provides a technological advantage in communication through interactive applications; which educate intuitively, engage organically and undeniably excite the users/viewers. Advances in technology, drastically reduced costs and an increase in developers allow utilitarian purposes far beyond entertainment applications. A/R is becoming a fundamental part of higher education, the medical sector, and many other industries including sports journalism.

“Augmented reality is going to change everything. We’re already seeing things that will transform the way you work, play, connect and learn."

— APPLE CEO TIM COOK

https://vimeo.com/279204647

TV 2 Denmark Tour de France 2018 studio The Danish broadcaster created a new studio that mixed virtual set graphics with a physical set to create a unique experience for viewers. Find out how in our…

Thursdays at 3pm (ET) is the best time to post on Facebook if you are looking for clicks.

https://blog.hubspot.com/marketing/best-times-post-pin-tweet-social-media-infographic

Proper preparation (strategy) and captivating presentation by Duck's Eatery in Manhattan has caught the internets attention. Expressing the passion and expertise they hold in their profession authentically and enthusiastically.

A restaurant is now serving 'watermelon steak' that looks just like real meat — and it's blowing the internet's mind New York City-based restaurant Duck's Eatery is offering smoked watermelon that looks like undercooked steak when cut into slices. The $75 dish has quickly garnered the attention of foodies on the internet thanks to its convincing meat-like appearance.