Purify

Purify

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Purify offers high-quality, private use infrared saunas in a spa-like environment. Our saunas use infrared light to heat the body directly, raising internal body temperature in order to trigger sweating and alleviate the body of chemicals, toxins, and fat. Unlike a traditional sauna that can only heat the external air around you, infrared penetrates the body. This allows for many more benefits, in

Photos from Purify's post 06/16/2026

How to get the most out of your infrared sauna session 👇

Whether it’s your first visit or your fiftieth, a little preparation can help you feel your best before, during, and after your session.

💧 Hydrate before you arrive
🧂 Consider adding electrolytes to support hydration
👕 Wear comfortable clothing or use one of our spa wraps
📚 Bring a book, earbuds, or simply enjoy some quiet time
🥗 Avoid heavy meals right before your session
✨ Continue hydrating after your sauna to support recovery

Infrared sauna sessions can help promote relaxation, recovery, circulation, and overall wellness, but preparation makes all the difference.

Swipe through for our complete Before • During • After guide and save this post for your next visit.

Photos from Purify's post 06/05/2026

Honored to be recognized by Virginia Living Magazine as a Best of Virginia for Cold Plunges! 🏆

Always grateful to our incredible community for making Purify part of your wellness journey. Whether you’re plunging for recovery, resilience, or a natural mood boost, we’re grateful to be your destination for cold therapy in Richmond.

🩵🙏

06/04/2026

We don’t have a motivation problem. We have a dopamine problem.

Our brains are constantly chasing the next hit:
📱Endless Scrolling
🔔 Constant Notifications
📺 Streaming
🛒 Online Shopping
🎮 Gaming

The result? We often feel overstimulated, distracted, and exhausted.

🧊 Cold plunge therapy flips the script. Instead of seeking comfort, you intentionally do something challenging for a few minutes. The cold triggers a powerful physiological response that leaves you feeling energized, focused, alert, and accomplished… long after you step out.

No scrolling. No caffeine.No shortcuts. Just a few minutes of cold water and a nervous system reset.

Ready to mine some dopamine? $19 cold plunges, BOGOs for new clients! Book today at purifyrva.com/coldplunge

06/02/2026

Did you know chromotherapy is included in every infrared sauna session at Purify?

Using different colors of light for healing purposes is known as chromotherapy. It’s designed to support relaxation, focus, balance, and overall well-being while you enjoy the benefits of infrared heat.

No upgrades. No add-ons. Just one more way we help you feel your best. 🌈

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5609 Patterson Avenue, Ste D
Richmond, VA
23226

Opening Hours

Monday 9am - 8pm
Tuesday 9am - 8pm
Wednesday 9am - 8pm
Thursday 9am - 8pm
Friday 10am - 5pm
Saturday 10am - 5pm
Sunday 10am - 4pm