SEG Services

Behind the scenes in Eugene ⚡️

SEG Services helped Nike bring marathon weekend to life with a full lineup of community-driven moments — including a 500+ person shakeout run, local vendors, live DJs, cheer stations, and a custom charm bar for race finishers.

The charm bar was a hit all weekend, completely selling out before Sunday wrapped. 🏃

Kansas City brought the energy ⚡️

At the ASICS Show Me National Qualifier, we partnered with ASICS to create an experience that matched the intensity on the court — fast-paced, highly engaging, and built for the next generation of athletes 🏐

Coffee Ka’Chava has entered the chat ☕️

To celebrate Ka’Chava’s new Coffee flavor, we transformed a NYC spa into an immersive start-your-day experience—fueling influencers and VIPs with intention, energy, and a seriously good cup.

For the Boston Marathon, we partnered with Nike to create a customization experience built for the moment - a space where runners could turn their achievement into something tangible — personalized product + memorabilia, created in real time.

March Madness is heating up. 🏀🔥

A good time to look back at a few basketball projects we’ve loved being part of along the way.

Big energy.
Great experiences.
And the culture of the game we all love.