Two Three Social

Two Three Social

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06/12/2026

Believe it or not, people don’t often ask me for general social media advice. Usually they’re asking about a specific thing. But recently, on a girls trip, someone asked — “if you were just starting out on social and wanted to grow your audience, what advice would you give?”

First of all, I am so impressed that she asked! Not googling “how to go viral.” Not following blanket advice from some mega influencer. Asking real people who are actually in it.

We love to see it.

Here’s what we told her:

🔸Commit to what’s doable. It doesn’t have to be every day, but showing up consistently over time is what actually moves the needle.

🔸Get crystal clear on who you’re talking to. And who you’re not. Content gets so much easier when you know exactly who you’re making it for.

🔸Show real humans — including yourself. People connect with people, not logos.

🔸Engage with other people’s content. Social media is a two way street. Don’t forget to be social!

No shortcuts. No silver bullets. But with a focus on quality and intention, you can build an audience that will change your business and your life.

📸 Birdie | New England Creator Vianna’s Vintage + Thrift

PS go follow The Belle Bus Maine | Fun Things to Do if you aren’t already! 🧡

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