Gedina

und shaped by her lifelong status as a salty-haired surfer girl, her work uplifts and elevates while leaving a life-changing impact for each and every listener. Produced by Drew Kapner (who’s engineered records for artists including Jason Derulo and Twenty One Pilots), her latest single “Messy” is a song that inspires listeners to fall in love with the days that feel like obstacles and own them as opportunities, and to instead turn them into breakthroughs in authenticity and vulnerability. As a completely independent artist, Gedina is determined to disrupt the music-industry culture and carve out a space for female artists to fully express themselves. In her efforts to blaze a new trail, Gedina recently launched her own company, “4th Door Records,” which is paving the way for artists in the industry to explore career strategy without the major record labels’ ownership or expectations. Raised by a single father in Santa Cruz, CA, Gedina, discovered her love of singing as a little girl, thanks largely to “The Little Mermaid” soundtrack and to the golden-voiced icons she finds infinitely formative, such as Mariah Carey, Christina Aguilera, Celine Dion and Whitney Houston. Shortly following her college graduation, Gedina made the move out to LA to navigate the music industry and soon landed a blind audition on season three of NBC’s Emmy-award-winning musical competition series, “The Voice.” That same year, Gedina released her debut single “Shame,” revealing the depth of her warm authenticity and spirited songwriting. By 2015, she scored an international hit with “First Time, First Love,” a track that has now amassed over 2.2 million streams on Spotify. When not recording new music in the studio or overseeing her company, you'll find Gedina surfing.