WAYL.A. Creative

People often ask about our name, WAYLA. And while we work through some exciting brand updates (which we plan to share in the coming months), the recently topic came up. Without spoiling the fun, here’s the story. First, we needed a name. Second, we started in Los Angeles. Third, Bansky was popping off. Fourth, we had just watched Exit Through The Gift Shop. Fifth, we wanted to make clothing, and we thought having Los Angeles in the name would help sell product. Result: What Are You Looking At as an acronym is WAYLA. Thus WAYLA was born! And for the record, it’s pronounced 🗣️WAY L.A.

PS, Bansky’s identity was recently revealed. Or was it? You be the judge.

‘A March 2026 Reuters investigation strongly indicates that Banksy is Robin Gunningham, a Bristol-born man long rumored to be the artist. The report connects Gunningham to the artist through legal, travel, and archival records, including a 2000 New York arrest. Gunningham, often linked to the pseudonym David Jones, has operated anonymously for decades.’

Hello Chicago! just opened the best little shop in this best little neighborhood Lincoln Park. We’re honored to have played a role in store #2 for this amazing company with the sickest men’s threads. Big shout out to B$Lee for directing another beautiful store and the great merch team and for driving it home. See everyone in the new year!

When your buddies and say ‘we have an idea for a 2500sf comic con house, and need you to design/build in 2 months, and install in 3 days’ do you:

a. pray
b. clear the calendar
c. high five
d. all the above

Answer: E. when do we start

We’re behind proud to have partnered with the best in the biz (yet again) for another epic installation . If you’re in the hood get on down to Javits for some one-of-kind collectibles and off the chain live streaming with the world’s greatest celeb and real people sellers.