Hopskip

He once built a fake bar in Australia from the ground up, hired actors to play the regulars, invented a storyline, and pulled off an entire evening inside a fictional venue.

Guests were so convinced it was real that even after seeing a video of the construction, they still didn’t believe it. 🤯

The program won a SITE Crystal Award.

That’s one story from Lance Wieland’s career. He has many more, including the time 9/11 canceled his entire international pipeline overnight, the Hoover Dam dinner that needed a dessert solution at the last minute, and a Super Bowl involving four cruise ships and 4,000 guests.

Thirty-plus years. Seventy-plus countries. A philosophy on hospitality that’s worth reading twice.

Read his story: https://hubs.li/Q04gSgyh0

Your client asked for a recommendation.

You have 6 hotel proposals, 3 opinion-havers on the planning committee, and a deadline of EOD Friday.

No pressure.

Decision Deck turns your proposals into a branded, side-by-side comparison your whole client team can actually agree on — rooms, rates, F&B, meeting space, all in one view.

Fewer "can you just send me the spreadsheet" emails. More "wow, this is so clear, let's go with option two" moments.

That's a better client experience. And honestly, a better Friday.

Check it out: https://hubs.li/Q04dL5Df0

Hot take: "sending proposals and hoping for the best" is not a sales strategy. 👀

If your current process involves any of the following, this webinar is for you:
❌ Sending RFP responses into the void
❌ Losing to competitors you didn't even know were bidding
❌ Having zero idea if a planner has even opened your proposal

Hopskip in Action is a free 30-min masterclass on May 29. Come learn how to fix all of the above.

Link to register 👇

Hopskip in Action: Hotelier Masterclass | May 2026 | Hopskip Join us for “Hopskip in Action” — a hands-on masterclass built specifically for hotel and group sales professionals who want to maximise every facet of the platform.

She lost her biggest contract in 2024.

Fell into depression. Didn't know how to continue.

Then grew 30%. Expanded into New York. Kept a 95% client renewal rate.

MelvaLaJoy Legrand of LaJoy Creative didn't get there by pivoting or rebranding. She got there by doing one thing most agencies underestimate: being relentlessly consistent.

Her take on attendee experience design might be the simplest, most useful thing we've heard all year:

"How do you want guests to leave feeling? Then design from that answer."

New Planner Perspective is live. 8 lessons from someone who's built something clients genuinely never want to leave.

Check it out: https://hubs.li/Q04gpqlw0