OpenX

Yesterday our team took Omnicom Media Group ANZ partners on a sustainability kayaking tour and cleanup on the Sydney Harbour. Every little bit counts! Our teams holding up the rubbish they collected.

Bespoke solutions speak directly to your goals and requirements — and OpenX is building them for clients of all sizes every day. Our expert team understands the needs of buyers and builds successful approaches after close consultations. Find a better partnership: https://lnkd.in/gAJCyyEq

Exciting news: OpenX is a proud winner of the Best Application of ESG category in The Wires 2022 Global Awards! Congrats to all our fellow winners and nominees.

This brand-new category recognizes the best campaigns and case studies illustrating the principles of environmental, social and corporate governance (ESG).

OpenX is committed to reducing our carbon footprint, improving diversity and inclusion, and everything in between that ESG stands for. Read more: https://www.exchangewire.com/blog/2022/11/11/quantcast-leads-the-wires-awards-2022/

The impact of on and the environment is significant, but there is a way forward. We’re tackling this global problem with a real and actionable path — and our new eBook on sustainability has everything you need to join us.

Learn more about our journey and offerings:
https://blog.openx.com/sustainability-ebook/

First-party media buying at a global scale. We’re excited to share that OpenX and Permutive have partnered to enable marketers to target global audiences accurately and at scale without third-party cookies.

“Across the expanse of the open web, where media is highly fragmented, finding and engaging audiences in a privacy-friendly manner is both the challenge and imperative of digital marketing,” said John Gentry, chief executive officer of OpenX. “Joining forces with Permutive allows us to unlock unique value for buyers and publishers through precision targeting that is safe and secure.”

Read the full story: https://blog.openx.com/permutive-first-party-data-media-buying/

We've heard buyers loud and clear. Our innovative technology provides differentiated value, control over programmatic spend, and quality placements to focused audiences. OpenX's Matt Sattel shares the ways we're listening to buyers, capitalizing on , and building bespoke solutions. Read more: https://blog.openx.com/delivering-data-and-deals/