Burn the Boats

Shooting in cars. Having the right rig makes all the difference. I’ve Learned you need someone experienced. And definitely give yourself a day of preproduction and pre visualization. But once it’s up and operational, let the fun begin.

Sometimes, it’s the absence of light that makes a image interesting. We worked with a world renowned Director of Photography who DP’d Marilyn Manson’s music videos and brought a new vision for this Toyota project.

A Director who understands how to get what they want out of actors, while also letting the actor find it on their own leads to surprises. Knowing what you want but also having the ability to let an actor breathe is critical. Especially when it comes to comedy. Never criticize an actor. Make them feel like they can try something else and lead them to what you want. Our directors are actor centric. And it shows.