Caryn Design Studio
I can help you strategically design an elevated brand so you can feel confident in charging a premium price.
09/08/2021
THIS is what brand strategy & intentional website design can do for YOU and your business!
I got the most amazing voice message this morning... "Carynnn!! I’m soooo excitedddd!!!! I was JUST asked to consult, to do a financial education program for frontline employees within my industry. The reason why that’s so FREAK’N awesome is because he led with “Hey, I was really impressed with your website, it’s absolutely beautiful, I LOVE it, I know you don’t do things that aren’t top notch”… like this is just phase 1 of the website! OH MY GOD!!! I got my first contract and it’s BECAUSE of the website. HELLO! OMG I’m sorry I’m yelling. And then he offered me consulting work as well! I’m overwhelmed. I have to talk to you later....
..an hour later... "You ready for this??? The contract will net six figures out the gate!!!!"
Wow! This is what happens when you invest in your business! Others will, in turn, invest in you!
If you want to discuss your branding and website to start attracting your dream clients. Slide into my DM now and let's chat!
09/03/2021
Been a while since we did a Font Crush post! Which is your fave?!
Been a while since we did a Font Crush post! Which is your fave?!
09/01/2021
This is so true whether in-person, on social media, on your website, in-store or on print. A lot of the times, it can be a lot less than 7 seconds for us to pass "judgement" on something, person or business.
Let's talk about our online, digital and print first impressions since this is what I specialize in!
🔸 WEBSITE
In this day and age, a lot of the times, our website is the first touch point our audience will come in contact with. Think about your own browsing behavior when you land on a website, do you take the time to read through the entire website before deciding if you want to hire or buy from them? No, right? Unless something intrigues you to stay and keep browsing. So you really have a few seconds to tell people what they can expect from your website. Be concise and get to the point!
🔸 DIGITAL
Does your digital image, your brand, give a great first impression? Is it well thought out in terms of colors, fonts, imagery, taglines, voice, etc? Are you using colors and fonts that's attractive to your target audience and ones that make sense for your niche? Are you using languages that your audience is used to and can relate to?
🔸 PRINT
Not only does your print collaterals have to be inline with your branding and website but remember that this is not only online and digital, your audience actually touches and can feeeel the paper and materials you choose to print on. If I say that I'm a luxury brand and I print on thin, filmsy paper for my business card, it doesn't really align with my brand, does it? Do not neglect this part of your branding, use this opportunity to make another great impression and impress your ideal clients.
I'd love to hear your thoughts and what other first impressions you think is super important for your business. Comment below!
Need help with your own "first impression" and really want it to speak to your ideal clients? Slide into my DM and tell me all about your vision! Let's partner up to create that amazing first impression for your audience!
08/30/2021
As a busy creative woman entrepreneur running 2 full-time businesses, I often have to find ways to help me work more efficiently so that I don't burn out. Here are 14 tools I use to help me streamline, automate and keep things well organized.
🔸 Adobe Suites - I'm sure it's no surprise to you that I use an array of Adobe softwares in my design business!
🔸 One Drive - My fav cloud storage app as it syncs directly to my folders on my desktop. No need to download another app or login from the browser.
🔸 Dubsado - A Client Relationship Management software that literally has everything: proposals, workflows, appointment scheduler, forms, and more.
🔸 ClickUp - Task & project manager. I can easily assign tasks to my team and I invite my clients in so they can see exactly what's happening and upcoming deadlines.
🔸 Zapier - With so many apps that's needed for a business, automation is king! You can automate tasks between softwares.
🔸 LastPass - Stores all my passwords and allows me to grant access to my team without giving them the actual password.
🔸 Tailwind - The number one Pinterest pin scheduling tool. I can literally schedule a month or two of pins in one sitting. Set it and forget it!
🔸 Onlypult - I use it to not only schedule all my Instagram posts (yup, including this one!), but also to other social media platforms.
🔸 Loom - I used to use this to create videos for my team so I can show them exactly what to do and client walkthroughs.
🔸 LightShot - Screenshot, edit and annotate right in the same app.
🔸 Go Full Page - Just click and it will automatically scroll down the page screenshoting at the same time!
🔸 Nimbusweb - My new fav! It's replaced the previous 3 apps above. It's an all-in-one screen video recording, screenshot and full page capture tool
🔸 ConvertKit - Is an easy-to-use email management tool that's very straight forward and quick to setup.
🔸 Quickbooks - I've tried SO many bookkeeping software but keep going back to Quickbooks!
For more detailed description of how I use each app, head to my blog link in bio!
Are there other tools that you'd recommend I check out? Let me know below!
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Ocoee, FL