Stackpole-PPG
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02/24/2026
Our first Brand Workshop is already spoken for.
Now we’re giving another one away.
Most rebrands don’t fail because of design -- they fail because alignment happens after decisions are made.
The Stackpole—PPG Brand Workshop fixes that first.
Entry Deadline: Midnight March 13th. Visit: https://hubs.li/Q044yRl60
10/02/2025
Too many bank and credit union rebrands stop at the logo. The result? A shiny rollout that fades fast.
That’s why we created RebrandMyBank — a dedicated microsite that’s now the go-to destination for financial institutions preparing to rebrand.
Inside, you’ll find our proven approach, including patented Brand Workshops that bring employees into the process so your new brand feels authentic and launches with built-in brand advocates.
Read our launch blog to learn more: https://hubs.li/Q03L_X830
When it comes to rebranding it's not an exercise in cosmetic refinements—but a matter of aligning the brand with a strategic initiative.
Ledyard partnered with Stackpole-PPGto overhaul its visual identity, rebuild its website, and launch a digital banking sub-brand— with one goal in mind: to support bank leadership's vision and go-forward strategy.
What we delivered:
A fresh, modern visual identity relevant to today's digital natives
A customer-first website that leads users to take action
A digital banking experience designed to suit today's banking behaviors
It's still early, but we're already seeing some positive results:
App downloads +28%
Website engagement +42%
Meta and OLV performance > 2x benchmark
See how brand, tech, and UX came together to move a community bank forward: Read our blog: https://hubs.li/Q03KS1lj0
Thinking it's time to rebrand? Visit https://hubs.li/Q03KS3Ll0
Gen Z trusts tech companies more than banks to manage their money. If that stat doesn’t rattle your boardroom—it should.
Here’s what to do about it. Read: "Winning Gen Z: The Future of Banking"
https://hubs.li/Q03DBZKM0
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05/27/2025
Is your banking app designed to only complete tasks—or also to build relationships? Most digital banking tools stop at transactions. That’s not enough anymore. Gen Z wants their financial partner to be just that—a partner.
Check out our latest piece on why your app should act more like a branch: welcoming, helpful, and human: https://hubs.li/Q03plLnX0
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Telephone
Address
Box 87
Newburyport, MA
01950
Opening Hours
| Monday | 8:30am - 5pm |
| Tuesday | 8:30am - 5pm |
| Wednesday | 8:30am - 5pm |
| Thursday | 8:30am - 5pm |
| Friday | 8:30am - 5pm |
