Impel

Everyone knows the gold standard lead response. A personalized video from the assigned rep. The exact vehicle. The shopper's name. Delivered instantly.

Nobody's delivering it consistently.

When the floor gets busy, it's the first “best practice” to go. Stretched teams cut corners. Process drifts. And high-intent shoppers move on to whoever shows up best.

VinVision AI puts the gold standard on autopilot. Every lead. Every VIN. Zero process drift. Zero off days.

Win the First Impression 🔗 https://impel.pulse.ly/89mtpqdkyc

Every August, we put down the laptops and pick up the clubs. It’s one of the best things we do all year.

Impel's Annual Charity Golf Tournament is back on August 12th at Drumlins Country Club in Syracuse, NY. All proceeds go to the Good Life Youth Foundation — an organization using arts and mentorship to open doors for at-risk youth across New York. Their work is the kind that compounds over time and truly gives back to the community. We're proud to be part of it.

Come donate. Bring your team and play. Or just come for dinner and good company.

→ Register or sponsor today. | Email [email protected] by July 17.

A customer is excited. Your AI leans in. A customer is hesitant. Your AI gives space. A customer goes quiet. Your AI changes the approach.

Most AI has one speed. Impel's Sales AI reads the room: warmth, urgency, hesitation, frustration, indecisiveness. It adjusts in real time. Every lead gets what they need, not what a script dictates.

Built with IQ. Wired with EQ. Configured to your dealership's playbook.

🔗 See How Impel AI Reads the Room https://impel.pulse.ly/sgnkgoijya

"We were casting a small net into a big ocean, hoping to catch something. Now, we're being more intentional and targeted with our message."

That's Austin Betty, Parts Manager at Murfreesboro Nissan, on what changed after they brought in Impel Service AI.

Two months. $110K in new service revenue. Zero new headcount.

Your DMS has the same untapped potential. The question is whether you're going after it.

Check Out the Case Study 👉 https://impel.pulse.ly/dtg0ldqnc8

Big news for Ford Dealers and Lincoln Retailers.

All four of Impel’s AI solutions are 100% co-op eligible. Humanlike conversations that qualify leads, answer trade-in and financing questions, reach out to service customers, book appointments, and catch every missed call — across SMS, email, web chat, and voice.

The whole lineup. Reimbursed.

https://impel.pulse.ly/gwge7q6kxm

24:1 ROI in the first 90 days. 48% higher gross profit per RO than the industry baseline. 16% lift in average repair order value — an additional $101 per RO.

That's what Ford Dealers and Lincoln Retailers are seeing with Voice AI, now available through the expanded FordDirect-Impel partnership — and 100% co-opable, so your investment goes further.

Inbound service callers are among a dealership's highest-value customers: more engaged, more urgent, and presenting larger servicing opportunities.

Voice AI makes sure none of them go unanswered.

Your advisors get real-time alerts, prioritized worklists, and full context so they can follow up fast on anything that needs a human touch. Less chasing. More closing.

See the Numbers → https://impel.pulse.ly/v7onihsoza