Pure Earth
Pure Earth is a leader in global toxic pollution cleanup. Since its inception in 1999, Pure Earth has completed 120+ pilot cleanup projects in 24 countries, improving five million lives, including 1 million children under the age of six. Based in New York, Pure Earth works cooperatively around the world in partnerships that include governments, the international community, NGOs and local agencies, to design and implement innovative, low-cost solutions to save lives.
If you've seen Project Hail Mary, you watched Ryan Gosling use an XRF device to help save the solar system.
We use the same technology to protect kids here on Earth.
XRF testing lets Pure Earth researchers rapidly detect lead in everyday products, like paint, toys, cookware, spices, in markets and homes across Asia, Africa, and Latin America. We trace contamination back through supply chains and work with governments to build the regulations and systems that make lasting change possible.
Why does it matter? Half of all children globally have elevated blood lead levels. Lead damages the developing brain permanently. There is no safe level of exposure. And yet, this is entirely preventable.
Ryan Gosling used science to save the solar system. We're using it to protect kids from lead poisoning.
Learn more about our work at pureearth.org
06/15/2026
Meet Lucila Huanca, a member of the Women in Artisanal and Small-Scale Mining Network of Madre de Dios.
Working alongside Pure Earth Peru, Lucila is driving meaningful change through the adoption of clean gold practices, reforestation initiatives, and circular economy principles, rooted in a lifelong connection to her community and the land.
Her leadership serves as a powerful testament to the role that innovation and environmental commitment can play in transforming the artisanal mining sector.
Watch Lucila's story: https://www.youtube.com/watch?v=GKqM5u6asQU
Women Who Shine: Lucila Huanca Lucila is the leader of the Playa Marta mining concession in Madre ...
06/05/2026
This , we're sharing what a healthier environment looks like for children in Indonesia.
Last year, Pure Earth Indonesia, in partnership with Indonesia's Ministry of Health and the National Research and Innovation Agency (BRIN), completed the first phase of a landmark Blood Lead Surveillance pilot, testing 1,617 children across six provinces to understand the true scale of lead exposure in the country.
1 in 7 Indonesian children has a blood lead level above thresholds for intervention. Common sources like metal cookware, paint, and children's toys are putting families at risk. These findings are alarming and galvanizing.
This research is now driving national policy. The government is moving toward a National Action Plan for a Lead-Free Indonesia. Communities, health workers, and cross-sector agencies are aligning around a shared goal.
This is what Pure Earth does. We follow the data. We build the evidence. And we work with governments to turn that evidence into lasting protection for children.
Read the full story: https://www.pureearth.org/blood-lead-surveillance-pilot-results-drive-national-lead-exposure-mitigation-in-indonesia/
Blood Lead Surveillance Pilot Results Drive National Lead Exposure Mitigation in Indonesia - Pure Earth Lead exposure mitigation efforts in Indonesia have just made significant progress in 2025. As part of the Strengthening Health Systems to Reduce Lead Exposure project, Yayasan Pure Earth Indonesia in collaboration with the Ministry of Health and the National Research and Innovation Agency (BRIN), an...
05/27/2026
Lead poisoning is invisible. Children rarely look sick, and by the time they do, the damage is severe. Before any government can protect its people, it needs to know where the danger is and what to do about it.
With support from generous friends like you, Pure Earth's local teams empower government officials with the data and expertise to stop toxic lead exposure.
One example: In April 2026, Pure Earth trained 12 national experts from Ethiopia's Environmental Protection Authority, Ministry of Health, and Food and Drug Authority in toxic site identification. The group then visited an abandoned battery recycling facility in Gelan district — where soil tests came back at 424,500 parts per million of lead. That's more than 42,000 times the EPA's hazard threshold for children.
In the coming months, these experts will assess four Ethiopian cities, 15 communities, and 10 market sites. For the first time, Ethiopia has the trained people, the protocols, and the institutional knowledge to find lead hotspots and protect communities.
Every gift you make now through June 30th goes twice as far to fund exactly this kind of work, with each donation matched dollar-for-dollar up to $50,000.
Make a matched donation today: https://give.pureearth.org/give/477446/ #!/donation/checkout
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