ArcStone Technologies

Everyone deserves a voice. But when every opinion carries equal weight in a branding project, the result is often a watered-down design that doesn't truly connect with your audience.

Our latest blog looks at why design by committee rarely produces great branding and how nonprofits can balance collaboration with clear leadership to build stronger, memorable brands.

Find the link in the comments 🔗

What’s making life feel good in small ways right now? ✨

"I’ve also been soaking up walks through Loring Park. It’s one of my favorite parks in Minneapolis—the perfect urban park. Last Sunday, I wandered through with a giant coffee in hand while the flowers were just beginning to bloom. People were playing tennis, little kids and parents filled the playground, and the church bells rang in the distance. It all felt wonderfully poetic."

What about you? What’s bringing you a little joy lately?

We’re excited to highlight our work with FastTrackerMN (Fasttrackermn), a statewide tool helping Minnesotans find support for mental health, substance use, and recovery when it matters most 💙

What started in 2012 as a small project has grown into a (free!) critical resource used across the state. Behind it is a small team doing big work to make care more accessible, reduce barriers and connect people to real-time openings.

As their reach grew, FastTrackerMN's website needed to be easier to manage and built for their future. We partnered with them to rebuild the platform on WordPress, cleaning up a complicated backend, and improving performance. The rebuild made it simple for their team to update content, manage providers, and refine search without needing a developer.

The result? A faster, more flexible site that supports their mission and helps more people find the care they need.

We're grateful to play a small role in something that makes a real difference 🤝

🔗 fasttrackermn.org
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