Groove

At Groove, we not only stay current on hot trends, we live it!

In 2014, short-form video became one of the hottest trends in social media. In the first 24 hours of Instagram Video's existence, an explosive 5 million videos were uploaded, proving that users and influencers were incredibly receptive to it. With video continuing to dominate the social media world in 2015, Groove has launched a Vine campaign for Double Barrel Shots, gaining incredible initial engagement.

Here is Double Barrel’s first Vine, which has already generated more than 2 million impressions in less than 30 days: https://vine.co/v/OQ6a2KbFzKX

Stay tuned for more fun and creative videos from our Double Barrel video influencers in the coming weeks…