Utah Automotive Alliance

The DMV is seeing some dealerships email forms on behalf of their customers for cancellation of registration when a vehicle is traded in to the dealership. Although this is a nice courtesy for the customers, the DMV prefers that customers notify the DMV directly via the Motor Vehicle Portal for these cancellations at mvp.tax.utah.gov. If you have questions, please reach out to us at 801-438-2520.

Don't miss this great update on the recent FTC information on advertising and including Dealer Doc Fees that we attended yesterday.

NIADA TV NIADA & FTC Warning Letter Q&A

The Federal Trade Commission recently testified before the Senate, reinforcing a major priority: eliminating deceptive fees and ensuring full price transparency for consumers.
From auto sales to online services, regulators are increasing enforcement against hidden charges, “junk fees,” and pricing practices that mislead buyers.

For dealers, the message is clear:
✔️ Advertised prices must reflect the true cost
✔️ Mandatory fees should be included upfront
✔️ Add-ons must be clearly disclosed and truly optional

Recent enforcement actions—including significant penalties tied to deceptive pricing and unwanted add-ons—show that regulators are not slowing down.

💡 What this means for Utah dealers:
Now more than ever, compliance isn’t optional—it’s a competitive advantage. Transparent pricing builds trust, protects your business, and keeps you ahead of regulatory risk.
The Utah Auto Alliance continues to advocate for fair, practical policies while helping dealers stay compliant in a rapidly changing environment.

👉 Stay informed. Stay compliant. Stay competitive.

FTC Testifies Before Senate on ‘Deceptive Fees’ First

The BHPH Summit officially kicks off today in the heart of Las Vegas — and we’re excited to be here as they bring together some of the best minds in the Buy Here Pay Here industry.

From compliance and collections to sales strategies and technology, this event is packed with insights designed to help dealers grow, adapt, and succeed in today’s market.
BHPH United

The Utah Automotive Alliance (UAA) and Independent Dealer Solutions (IDS) is issuing this important industry alert regarding recent enforcement actions and guidance from the Federal Trade Commission (FTC) related to vehicle advertising practices and dealer-imposed fees.

In March 2026, the FTC issued warning letters to dozens of dealerships nationwide reinforcing a clear standard: advertised vehicle pricing must include all mandatory fees, with only government-imposed charges (such as taxes, title, and registration) permitted to be excluded.

To ensure compliance and reduce risk, UAA strongly recommends that all dealers IMMEDIATELY:
Review all advertising (website, third-party listings, social media, print, and radio) for pricing accuracy
Ensure all mandatory dealer fees are included in advertised prices
Clearly disclose any conditions tied to pricing (financing, trade-in, rebates)
Eliminate pre-selected or bundled add-ons that are not optional
Train sales and F&I staff on consent requirements for all products
Audit inventory listings to confirm advertised vehicles are available
Work with legal counsel or compliance providers to review advertising practices

Get your Legislative Updates from those at Utah's Capitol. There is more to legislation then what happens in a committee meeting. We are the ONLY organization at Utah's Capitol for the used car dealer. Make sure YOUR voice is heard.

As Day 45 comes to an end we are looking forward to sharing with you the final updates of the Legislative Session, but more importantly the bills that didn’t pass. We could have seen BIG changes this year, but representation from the association pays off. Don’t miss dealer renewal education classes with Independent Dealer Solutions starting soon. Members get a discount on great education from those that were there at the Capitol.

Federal Trade Commission staff sent letters to 10 companies, warning them of potential violations of the agency’s Consumer Review Rule. Fake or false consumer reviews are detrimental to consumers’ ability to make accurate and informed choices about the products they are buying.

FTC Warns 10 Companies About Possible Violations of the Agency’s New Consumer Review Rule Federal Trade Commission staff sent letters to 10 companies, warning them of potential violations of the agency’s

On Wednesday, Senator Bernie Moreno (R-OH) introduced the United States Automobile Consumer Assistance and Relief Act (USA CAR Act), which would allow Americans to write off interest on auto loans for U.S.-made cars.

New Moreno Bill to Allow Americans to Write Off Interest on Auto Loans - Senator Bernie Moreno WASHINGTON –Today, Senator Bernie Moreno (R-OH) introduced the United States Automobile Consumer Assistance and Relief Act (USA CAR Act), which would allow Americans to write off interest on auto loans for U.S.-made cars. “For decades, the American auto sector has been devastated by bad trade de...