Semilla Multicultural, Inc.

Semilla Multicultural, Inc.

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As a Miami-based creative agency, we are dedicated brand strategists and creative storytellers helping clients cultivate meaningful brand growth with an increasingly diverse, complex, dynamic and upwardly mobile Hispanic America. PIONEERING BRAND STRATEGISTS AND CREATIVE STORYTELLERS uncovering unique insights influencing a culturally-ethnically diverse, complex and dynamic Hispanic America. DEDIC

06/19/2026

At Semilla Multicultural, our work is grounded in a simple but powerful insight: across generations, affluent Latino households consistently view higher education as one of the most important investments in their children’s future.

But we also recognize that true wealth-building doesn’t begin at the point of affluence—it begins with access, exposure, and leadership. It begins with those who are opening doors for the next generation.

That’s why we’re proud to spotlight leaders like dad of three, Martin Mares, founder of the Ivy League Project, with our Gabriela Alcantara-Diaz and co-host Frank Carbajal .

For decades, Martin has been planting semillitas of leadership—mentoring and guiding hundreds of first-generation Latino students into top universities, while expanding what’s possible for families in agricultural and underserved communities.

In our latest episode of ™ — we explore:

• How early affirmation shapes confidence and ambition
• Why exposure unlocks opportunity for first-generation students
• The critical role of mentorship in building multigenerational wealth

Because access to institutions like Harvard, Yale, and Stanford shouldn’t feel out of reach—it should be part of the conversation.

🎧 Listen to the full episode on YouTube Channel: https://lnkd.in/eTvxf4sS

™ together.

Photos from Semilla Multicultural, Inc.'s post 05/10/2026

We’re proud to share a story that carries multigenerational weight—one that begins with Christian Roig’s abuela, who we honored years ago,
and lives on through his mother, Carmen Corvos-Roig.

“She used to take me with her to work, to dinners—I saw how hard she worked in real time. She’s a badass. One of the best.”

What he didn’t realize then
was that he was learning what resilience looks like when it’s lived every day—not explained.

“Growing up, I didn’t always have the language for it—but I always understood what it looked like.”

His grandmother came to this country with almost nothing—but carried what mattered.
A pair of earrings hidden in her bra, the only piece of her life she refused to leave behind.

What she built came from grit, sacrifice,
and an unshakable will to survive.

His mother took that foundation and built forward.
The first in her family to go to university,
she turned sacrifice into opportunity—
not just for herself, but for what came next.

“She didn’t just show me success—she showed me the effort behind it.”

Because nothing he has is random.
It was earned through someone else’s sacrifice.

Not through excess—but awareness.
Not through comfort—but perspective.

“What felt normal to me was a luxury to her.”

She didn’t just raise a son—she raised someone who stays rooted.

To Christian, sharing the legacy of these women means everything.
Because it’s not just their story—
it’s who he is.

People might call it being a badass.

But in his family, there’s always been another word for it.

BRAVA, that’s why ™

Happy Mother’s Day to all the amazing ™

❤️
❤️

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9100 S Dadeland Boulevard, Ste 1500
Miami, FL
33156