The Fools Creative Co.

Ok, we have to know… Which one are you? 😆

👇🏽 An important piece to any marketing effort…

We sat down with Marketing Professional, Elise Lorenzo, to discuss what a new business or brand needs when first starting out.

If you have a new project, business, brand, or influencer following it can be hard to know where to start to develop growth.

When it comes to your marketing efforts, Elise shared with us a golden piece of advice that can help boost your efforts and make them count.

👉🏽 “Do they know who you are and what you do?”

Brand recognition helps people put a face to your brand.

Here are 3 action steps to help you get started:

🙋🏻‍♀️ First: Introduce yourself to your followers, friends and family

Get people that already know you to associate you with your brand and what you do.

The idea is to synonymously associate yourself with your brand.

Remember that people trust recommendations from friends the most… but does your close circle know what you do?

👨🏼‍🤝‍👨🏽 Second: Define your market

“Let it reveal itself to you with research,” says Elise.

Look into your target market, who they are and where they are located.

Search Google analytics, forums, social media, reviews of similar products, etc.

🫱🏼‍🫲🏿 Third: Outreach

Make calls, emails and reach out to people through social media.

Basically, try to organically grow your network of people.

Did any of this advice resonate with you? Do you have a piece of advice you would like to share?

The Fools Agency is all about continuing to learn and grow - and sharing our wealth of knowing!

If you are specialized, a professional, or just know a few things about life - we would love to connect with you!

DM us for more information

𝗕𝘂𝗶𝗹𝗱 𝗬𝗼𝘂𝗿 𝗘𝗺𝗽𝗶𝗿𝗲 𝗦𝗲𝗿𝗶𝗲𝘀: 𝘗𝘳𝘪𝘮𝘢𝘳𝘺 𝘓𝘰𝘨𝘰

What better way to end our Build Your Empire Series than by showcasing our client’s final logo! 🥳

A logo is defined as a graphic mark, emblem, or symbol that is used to aid and promote public identification and recognition. Your business’s primary logo is the main icon you want your customers to think of visually when they think of you and your services.

𝐀 𝐠𝐫𝐞𝐚𝐭 𝐥𝐨𝐠𝐨 𝐡𝐚𝐬 𝐭𝐡𝐞 𝐟𝐨𝐥𝐥𝐨𝐰𝐢𝐧𝐠 𝐜𝐡𝐚𝐫𝐚𝐜𝐭𝐞𝐫𝐢𝐬𝐭𝐢𝐜𝐬…
* The right shape.
* The right business cues.
* The right colors.
* The right tone.
* The right typography.
* The right trends.
* The right sizes.

But, the most important thing is having a logo that represents your business best! 🎉

Get Your Business's Social Media Done for You!

𝗕𝘂𝗶𝗹𝗱 𝗬𝗼𝘂𝗿 𝗘𝗺𝗽𝗶𝗿𝗲 𝗦𝗲𝗿𝗶𝗲𝘀: 𝘚𝘰𝘤𝘪𝘢𝘭 𝘔𝘦𝘥𝘪𝘢

There are about 3.78 BILLON social media users.

That’s equivalent to 48% of the world’s population! 😱

It’s needless to say that social media is important for businesses to have, I mean it’s basically a pool crawling with potential customers.

However, with so many users, attracting attention and growing a following can be tricky.

Did you know that not all social medias are used the same?

🐥 Twitter uses more words than imagery.

👔 LinkedIn favors engagements such as comments.

📸 Instagram videos get more attention than carousels.

Knowing how to optimize the use of specific social media platforms, what hashtags to use, and figuring out an EASY way to consistently post is important.

Tackling social media while trying to start your own business can use up a lot of your time and energy.

🥳 The Fools offers a social media package with templates to give you a head start while offering a simple and optimizing solution that helps your brand grow.

Spend less time figuring out designs and graphics and more time doing what matters: running your business!

𝗕𝘂𝗶𝗹𝗱 𝗬𝗼𝘂𝗿 𝗘𝗺𝗽𝗶𝗿𝗲 𝗦𝗲𝗿𝗶𝗲𝘀: 𝘗𝘳𝘰𝘮𝘰𝘵𝘪𝘰𝘯𝘢𝘭 𝘐𝘵𝘦𝘮𝘴

Want to increase your brand’s awareness and exposure?

Whether it’s flyers, merch, business cards, t-shirts, or a car wrap.

📣 Tangible advertising is still a real thing!

The Fools offers collateral pieces in our Empire Package to help boost your brand exposure offline - in the real world!

We give you the flexibility of choosing what product type you want and make it customizable and unique to your brand. 💯

⭐️ Offering Spanish language promos ⭐️

Are you or someone you know starting a business?

Let our team help you make it a stress-free process with our holistic branding strategy, designs and copywriting that’s intentionally curated to make you stand out while growing your business.