Secrets ID
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SecretsID was founded in 2008 as a beauty blog by Isabelle Dallaire, a beauty professional with over 20 years of experience. Isabelle's career began as a makeup artist, beauty consultant, and sales representative for various beauty brands. Over the years, Isabelle gained valuable experience in the industry and pursued further education in marketing. However, her true passion lay in R&D when she wo
The lash industry is changing.
Lash clients are asking more questions than ever before.
Where is it made?
Who formulated it?
What’s actually inside?
Has the formula truly been tested?
And honestly… they should.
Because when it comes to products used around the eyes, trust matters.
That’s why more lash artists are choosing:
✔ transparent brands
✔ proven formulas
✔ safer ingredients
✔ local suppliers who actually understand the lash industry
Pretty packaging alone isn’t enough anymore.
Trusted by lash professionals for 10+ years.
Made in North America 🇨🇦🙏🏻
Some girls get lash extensions for the look.
Some get them for the extra sleep.
Some get them because mascara is exhausting. 😅
And some of us?
We just know they change something.
🫶💪
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Address
1755, Broadway FRONT 3, # 1073
Manhattan, NY
10019
Opening Hours
| Monday | 10am - 3:45pm |
| Tuesday | 10am - 3:45pm |
| Wednesday | 10am - 3:45pm |
| Thursday | 10am - 3:45pm |
| Friday | 10am - 3:45pm |
