JBC Coffee Roasters
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Unparalleled quality, a human story, and sustainability – that’s our coffee philosophy. We won’t buy a coffee unless we know that it will inspire you. Often times a producer’s story gets lost in the coffee supply chain. It’s our focus to provide a seed to cup experience, honoring everyone involved. We purchase coffees directly from producers and through brokers who share our goal of making coffee
05/19/2026
Wilton Benitez Pink Bourbon is back! Our most talked about coffees come from renowned coffee producer Wilton Benitez and this unique variety is one of his signature coffees. The Pink Bourbon coffee variety was first discovered and grown in Colombia and is known for its intense floral notes and pleasant acidity. This special coffee variety also has a higher glucose content which produces a sweeter cup and silkier body. Couple this unique variety with the meticulous and innovative processing at the farm level and the result is a delicious and memorable coffee. It’s juicy, sugary sweet, syrupy, and silky with tasting notes of guava, strawberry kiwi, blackberry buttercream, and lemon drop martini.
Buy now: Link in Bio
05/05/2026
Our extraordinary Wilton Benitez ultrasonic SL-28 is back and we are so excited to announce that this same exact lot was just used this past weekend to win 1st and 4th place at Colombia's national barista championship! Edwar Rivas is Colombia's 1st place barista champion (no small feat in an ultra competitive competition featuring some of the world's best coffees), utilizing Wilton Benitez's ultrasonic SL-28. You know a coffee is impressive when JBC owner Laura writes bold caps on her cupping form, "Damn! What is that?!" and the cupping team says things like "Whoa, Whoa, Whoa" and "Holy Cow!" This unique and intense coffee comes from Wilton Benitez's competition series (the ultra special coffees he singles out for use in national and international barista competitions) and along with his unique anaerobic fermentation/thermal shock processing techniques, this specific lot was also treated with ultrasound. The result is pure coffee magic from the master Wilton Benitez himself. It's winey and super complex with tasting notes of cherry bubblegum, pink champagne, freesia, and huckleberry jam. Enjoy!
Buy Now: Link in Bio
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04/08/2026
Who's ready for the World of Coffee? We are! Come find us on the floor this weekend. We'll be brewing up some stellar coffees Friday-Sunday at Cafe Imports, InConexsus, Next Level, Fellow, and Third Wave Water. Excited to see you soon!
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Address
5821 Femrite Drive
Madison, WI
53718
Opening Hours
| Monday | 8am - 4:30pm |
| Tuesday | 8am - 4:30pm |
| Wednesday | 8am - 4:30pm |
| Thursday | 8am - 4:30pm |
| Friday | 1:30pm - 4pm |
