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According to new research from App Annie, the app analytics and data analysis firm, many people assume users of the leading social media and messaging apps are on all of them, but it’s not the case for Snapchat. It’s “truly unique and has an exclusive audience,” said Kate Donahue, senior manager of content marketing at Snap in a blog post. The same thing is happening across the pond in the U.K. Snap boasts a user base between the ages of 18 and 34—a highly coveted group for advertisers—which means marketers need to create a Snapchat centric approach to reach those users, said Donahue.

App Annie: Snap Beats Facebook on Unique Users (SNAP, FB) App Annie found Snap's Snapchat messaging app users aren't using Facebook and Instagram at the same time.

Windows 10's new Paint 3D app drags physical objects into digital worlds

Windows 10's new Paint 3D app drags physical objects into digital worlds One of Windows' most historic applications--and one of Windows 10's few remaining native desktop programs--is receiving a radical overhaul in the free Windows 10 Creators Update releasing next spring. The venerable Paint's being transformed into...