Zava Creative

Looking to get into marketing but not sure what tools you should be using? Don’t worry we got you!

DESIGN: CANVA

For those intimidated by Photoshop or you simply want to save time and money, Canva has everything you need to design eye-catching photos and videos. This is also a great tool for presentations, infographics and designing print materials such as flyers or infographics!

SOCIAL SCHEDULING: LATER

There are several schedulers out there but we personally like later for its ease-of-use while on the go. Additionally, you can see how your IG grid is going to look before publishing. This is particularly helpful when you are trying to overhaul a client's look. Impressed clients = more clients and referrals!

SEO: MOZ

Search Engine Optimization can be pretty intimidating at first, which is why we think MOZ is the perfect tool for beginners. It has tons of tools to help you learn all about content marketing, back-linking, keyword research, site audits and more. In addition, it is very user-friendly so you’ll be running SEO campaigns in no time!

If you’re a business owner, taking the time to learn essential marketing tools may not sound exciting but to us it is! If you would like to start building your brand up and generating more buzz and sales, send us a message and let’s grow!

Is your primary ad not bringing in sales? Fix this by adding a “Middle Funnel” ad such as an unboxing video! Once the ad is good to go, make sure to:

↔ Create a separate ad campaign
🎯 Retarget to people that have interacted w/ your ads
Ⓧ Exclude purchasers

We’re all about getting the most ROI for your buck. If you need help stepping up your ads game, shoot us a dm!