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Photos from GPC Group's post 04/23/2025

What's the difference between Having a Business vs. Running a Business? ๐Ÿค”

The formula is simple, but ex*****on requires dedication.

๐Ÿ’Ž Today I got to reconnect with childhood friend Cole Hale. He's the Watch Director for family owned Reis-Nichols Jewelers.

โš–๏ธ Cole is enthusiastic about sharing what he does and I asked him what the secret to his happiness is. "๐˜๐˜ฐ๐˜ฃ๐˜ฃ๐˜บ ๐˜ง๐˜ช๐˜ณ๐˜ด๐˜ต. ๐˜ž๐˜ฐ๐˜ณ๐˜ฌ ๐˜ด๐˜ฆ๐˜ค๐˜ฐ๐˜ฏ๐˜ฅ", he said before I could finish asking the question.

โŒš As a luxury watch dealer, Cole shared that ๐—ต๐—ฒ ๐—ฑ๐—ผ๐—ฒ๐˜€๐—ปโ€™๐˜ ๐—ณ๐—ผ๐—ฐ๐˜‚๐˜€ ๐—ผ๐—ป ๐˜€๐—ฎ๐—น๐—ฒ๐˜€. "๐˜—๐˜ฆ๐˜ฐ๐˜ฑ๐˜ญ๐˜ฆ ๐˜ฃ๐˜ถ๐˜บ ๐˜ธ๐˜ข๐˜ต๐˜ค๐˜ฉ๐˜ฆ๐˜ด ๐˜ง๐˜ฐ๐˜ณ ๐˜ฅ๐˜ช๐˜ง๐˜ง๐˜ฆ๐˜ณ๐˜ฆ๐˜ฏ๐˜ต ๐˜ณ๐˜ฆ๐˜ข๐˜ด๐˜ฐ๐˜ฏ๐˜ด", he explained. He provides education and helps guide clients to a piece that speaks to them - regardless of the price.

๐Ÿ’ Cole gave me a tour of their impressive facility where they don't just sell fine jewelry, but also service and manufacture it.

๐Ÿค I asked the head of their Service Department what the favorite part of his job is. Without hesitation he said "๐˜’๐˜ฏ๐˜ฐ๐˜ธ๐˜ช๐˜ฏ๐˜จ ๐˜ต๐˜ฉ๐˜ข๐˜ต ๐˜ฎ๐˜บ ๐˜ธ๐˜ฐ๐˜ณ๐˜ฌ ๐˜ด๐˜ข๐˜ต๐˜ช๐˜ด๐˜ง๐˜ช๐˜ฆ๐˜ฅ ๐˜ต๐˜ฉ๐˜ฆ ๐˜ค๐˜ถ๐˜ด๐˜ต๐˜ฐ๐˜ฎ๐˜ฆ๐˜ณ." He was sincere in his response, and I believed him.

๐Ÿฅน I spoke with a gentlemen in the Refinishing Room. He'd been in the industry nearly 50 years. I asked him what his favorite part of the jobs is. He said that ๐—ต๐—ฒ ๐—น๐—ผ๐˜ƒ๐—ฒ๐˜€ ๐˜„๐—ต๐—ฎ๐˜ ๐—ต๐—ฒ ๐—ฑ๐—ผ๐—ฒ๐˜€ ๐—ฎ๐—ป๐—ฑ ๐˜๐—ต๐—ฎ๐˜ ๐—ถ๐˜ ๐—ฑ๐—ผ๐—ฒ๐˜€๐—ป'๐˜ ๐—ณ๐—ฒ๐—ฒ๐—น ๐—น๐—ถ๐—ธ๐—ฒ ๐˜„๐—ผ๐—ฟ๐—ธ. "๐˜›๐˜ฉ๐˜ฆ๐˜บ ๐˜ข๐˜ฑ๐˜ฑ๐˜ณ๐˜ฆ๐˜ค๐˜ช๐˜ข๐˜ต๐˜ฆ ๐˜ข๐˜ฏ๐˜ฅ ๐˜ต๐˜ข๐˜ฌ๐˜ฆ ๐˜ค๐˜ข๐˜ณ๐˜ฆ ๐˜ฐ๐˜ง ๐˜ฎ๐˜ฆ ๐˜ฉ๐˜ฆ๐˜ณ๐˜ฆ", he said - almost drawing tears from a man who doesn't look as if he cries often.

โ™ฆ๏ธ It's clear to me how this family owned business has been in operation for over 100 years.
โœ… They love what they do.
โœ… They treat their employees right
โœ… They focus on Service - Not Sales

I speak with business owners both large and small and the ones who are poised for growth always have these core attributes. If you want to learn more about the art of watches - contact Cole Hale or BJ Nichols.

๐Ÿ‘‰ If you want to talk about how to improve your customer experience, grow your business, or bridge process and technology to improve your operation - visit gpcgrp.com

Photos from GPC Group's post 04/09/2025

How do you expect your customers to show up for youโ€ฆ
If you don't show up for them? ๐Ÿค”

๐Ÿ‘‹ Meet Gordon- owner and operator of Deja Brew Espresso Bar.

โ˜• I came to find Gordon's establishment because his competition was inconsistent.

๐Ÿ”นThey open late and close early, without notice.
๐Ÿ”นSome days, they don't open at all.

โŒ Their mistake is expecting customers to adapt to and understand THEIR schedule. Rather than providing a service when their CUSTOMERS want it.

โœ… Gordon, on the other hand, has only closed early 2 days in 4 years.

๐Ÿ”น Once when he had to be hospitalized.
๐Ÿ”น And the other when he injured himself at work.

๐Ÿงต He spent 20 years working in textiles and interestingly, helped make the sporting goods used in the movie Hoosiers.

๐Ÿ‘จ๐Ÿฆณ Gordon shared that this is his retirement and he doesn't need the income the cafรฉ provides him. In fact, he told me that he puts 100% of the profits back into the business.

He said "๐˜™๐˜ฆ๐˜ต๐˜ช๐˜ณ๐˜ฆ๐˜ฎ๐˜ฆ๐˜ฏ๐˜ต ๐˜ช๐˜ด๐˜ฏ'๐˜ต ๐˜ด๐˜ช๐˜ต๐˜ต๐˜ช๐˜ฏ๐˜จ ๐˜ช๐˜ฏ ๐˜ข ๐˜ณ๐˜ฆ๐˜ค๐˜ญ๐˜ช๐˜ฏ๐˜ฆ๐˜ณ ๐˜ธ๐˜ข๐˜ต๐˜ค๐˜ฉ๐˜ช๐˜ฏ๐˜จ ๐˜ต๐˜ฆ๐˜ญ๐˜ฆ๐˜ท๐˜ช๐˜ด๐˜ช๐˜ฐ๐˜ฏ!" and boy is he right. When we lose our purpose in life, we begin to deteriorate rapidly.

๐Ÿค Gordon could have chosen to have a casual attitude about his cafรฉ - yet he continues to apply the lessons he has learned in business. The most important in his words, "๐˜›๐˜ข๐˜ฌ๐˜ช๐˜ฏ๐˜จ ๐˜ค๐˜ข๐˜ณ๐˜ฆ ๐˜ฐ๐˜ง ๐˜ฉ๐˜ช๐˜ด ๐˜ค๐˜ถ๐˜ด๐˜ต๐˜ฐ๐˜ฎ๐˜ฆ๐˜ณ๐˜ด."

๐ŸŽฏ He has chosen to show up for his customers, rather than expecting they show up for him.

03/12/2025

Meet our Team: Ashley Ruth- Director of Communications
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03/11/2025

Meet our Team: Benjamin Smith, Managing Partner
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03/10/2025

Meet our Team: Stephen Blevins, Managing Partner
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03/07/2025

The GPC Advantage: Talent

Every team member at GPC Group possesses a deep and diversified background working in industry.

03/06/2025

The GPC Advantage: Strategic
It takes a uniquely visionary yet analytical mind to develop an effective business playbook and an accomplished general to execute your battle plan. When you work with one of our talented business advisors, rest assured that you are getting both.

03/05/2025

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03/04/2025

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When you interact with a member of GPC Group, you can count on it being purposeful and professional. Our clients deserve our very best, and that is exactly what we offer them every time.

03/03/2025

The GPC Advantage: Biblically Grounded
Our collective desire is to serve the Kingdom of the Most High and strictly adhere to His commandments. This governs all aspects of how we operate our business, and more importantly, how we treat others.

03/03/2025

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