PROPAGANDi

Wednesday through Sunday only.

Kmart’s Double Take photography- 1981 (ht noatalgia_chick)

Milton Glaser, famed for the “I❤️NY” logo, designed the NJ Transit logo in the late 1970s through his firm, Milton Glaser, Inc. The logo, featuring a stylized “N” and “J” that form a road or railway, embodies simplicity and clarity, reflecting New Jersey’s transportation network. Its sleek, modern design uses bold lines to convey connectivity and movement. Glaser’s team crafted it to be instantly recognizable, balancing functionality with aesthetic appeal. The logo remains a lasting symbol of NJ Transit’s identity, widely praised for its minimalist yet effective representation of the state’s transit system.

Raymond Loewy, a legendary industrial designer, revolutionized branding with his iconic Shell logo in 1971. Known as the "Father of Streamlining," Loewy's sleek, minimalist design transformed Shell's identity, emphasizing modernity and simplicity. His work blended art and function, leaving a lasting impact on graphic design and corporate aesthetics.