MailCon

💡 Speaker Spotlight: Scott Shou, Founder & CEO, Boardwalk Marketing

Scaling your email program shouldn't feel like dodging landmines.

Returning MailCon speaker and email performance strategist Scott Shou returns to the stage to share a proactive approach to deliverability—built not on quick fixes, but on avoiding problems altogether.

🗓️ Sunday, August 3 | 2:00–2:30 PM EDT
📍 Hub Two
Session: “Moving Away From Danger: How to Keep Email Safe While Scaling”

With deep experience across top digital brands like What If Media and Cogo Labs, Scott has seen firsthand how easily growth can go sideways if email isn’t handled with care. In this tactical solo session, he’ll reveal how to:

✅ Identify risky content before it sinks your sender score
✅ Use email as connective tissue across channels, not a solo act
✅ Diversify messaging to detect issues early
✅ Monitor proactively to catch deliverability red flags in real time

You’ll walk away with a practical framework for scaling safely and keeping your inbox placement, reputation, and results intact.

📬 If you're growing fast, this is your early warning system.

Tickets: https://hubs.la/Q03xK0yt0

💡 Speaker Spotlight: Kate Hagan, VP of Operations at Quotes

What works in insurance won’t work in lending, and most likely not in home services.

That’s why Kate is taking the stage at MailCon NYC to break down how real operators are tailoring their email and lead gen strategies to the specific pressures of their verticals.

🗓️ August 3 | 9:00 AM – 9:45 AM EDT
📍The Forum
Panel: “Adapting Email & Lead Gen Strategies by Vertical”

She’ll be joined by:
👤 Daniel Davkovski, COO, The Lead Group
👤 Paul Spence, Owner, SEO Page One
🎙️ Moderator: Alexander Cartigan, Founder & President, Griffon

From AI-powered lead scoring to category-specific compliance, this is the session for marketers who want more than generic tactics—and are ready to build smarter, more resilient funnels by industry.

🔗 If you're chasing better ROI in a regulated or competitive space, this one's for you.