Be Digital

Anybody who has used the internet to find a product, restaurant, or service understands how reviews can impact your business.

The next time you are out on the job or speaking with a customer, don't just ask for a review. Give the customer an easy-to-use link! This link can go to your Google My Business, your website, or even a simple online form.

Reviews are great for building relationships with old customers, obtaining new customers, and building brand awareness!

If you own a business and haven't started a website, what are you waiting on!?

There are multiple affordable website platforms available that simplify the process for those that are not tech-savvy. Some of the most popular are Squarespace, Wix, and Weebly. These platforms lack some of the customization features that something like WordPress offers. However, they still work great for the do-it-yourself crowd!

Some Things to keep in mind when starting your website;
1. Keep your domain short if possible, and be sure to purchase an SSL certificate, which keeps your site safe. Our recommendation for domain and website hosting is Siteground.com.
2. Start small. Having a website that conveys everything your business is can be important, but that doesn't matter if you never get the site live. The sooner your site is live, the better for Search Engine Optimization purposes.
3. Make sure your site is user-friendly! You want your potential customers to be able to navigate the site with ease. Double-check your desktop and mobile versions to make sure everything is the way you want it.

If you need inspiration or are interested in working with BE Digital, check out our portfolio! https://bedigitalseo.com/portfolio/

Creating a blog more than likely isn't on your list of marketing tools as a business owner. I am here to tell you why it should be!

Blogging can do more than give your customers and clients something to read. You can explain what makes your business tick. You can create content that is helpful to potential clients. You can give sneak peeks of your projects and shop items! All of these things can be used as marketing content in short snippets. You can recycle these blog posts as ads. You can duplicate the post to any of your social media accounts, increasing your brand presence. If you happen to stay consistent and grow large enough, you can make passive income from advertisements on your blog. Not to mention the SEO value a blog can bring to your website.

Blogging can be tedious, but if you stay consistent, your business will thank you for it!

This one sounds like a no-brainer but engaging with your customers is easily overlooked.

As a business owner who has an online presence, you have multiple assets where customers can be interacting with your business.

Take the extra time to respond to comments, messages, and reviews! Not only does this help with customer service but also shows that you are active on your accounts. Which increases the chances of potential customers engaging with your business.