Mediavine

Your inventory just got smarter. 💡

Mediavine's partnership with SWYM.ai brings AI-powered curation to 18,000+ publishers, finding the highest-performing inventory before a bid is placed, so more intentional spend reaches your site.

This runs alongside everything already working for you. More demand and no opt-in required.

Check out the full announcement: https://www.mediavine.com/newsroom/mediavine-and-swym-announce-ai-powered-supply-shaping-partnership/

That performance guarantee from another network? Run the two-year math first.

We did it across four common scenarios, and in every single one, switching costs six figures compared to staying with Mediavine.

The most aggressive offer on the market:
30% lift for 3 months. Two-year cost of switching: $121,875.

The most favorable offer:
15% lift for 6 months. Two-year cost of switching: $100,000.

The guarantee is designed to make the short-term look attractive. The revenue share you're left with after it ends is what actually determines your income.

Full breakdown on the blog 👉 https://www.mediavine.com/blog/the-real-cost-of-switching-networks/

*This is a hypothetical example for illustrative purposes only. Individual results will vary.

👀 Google just made a move that every publisher needs to know about.

They launched Search Profiles, a dedicated page inside Google Search that pulls together your latest articles, videos, and social posts in one place. Readers can follow you directly from it, which means your content lands in their Google Discover feed more reliably. Less algorithm roulette, more direct reach. 🎯

This is not a small update. Google is shifting from ranking pages to recognizing publishers. The ones building their brand now are going to have a serious advantage. 📈

Check out our latest blog post see if you are eligible and what to do next. 🔗 https://www.mediavine.com/blog/google-search-profiles-what-it-means-for-you/

📈Q2 is finishing strong and June is just getting started.

May CPMs climbed 11% over April and 8% year-over-year across the network. Fill rate is up, meaning more of your ad space is being sold. 💰 And early June numbers are holding steady with no drop-off from May.

June is historically Mediavine's strongest month of Q2. It's when advertisers race to spend remaining quarterly budgets, competition for your inventory peaks, and demand hits its highest point all quarter. That means your inventory is more valuable right now than it's been all quarter.

A few ways to make the most of it:
💪 Refresh any seasonal content tied to summertime, Pride Month, Father's Day, and Amazon Prime Day (June 23-26).
💪 Enable Optimized Ad Experience
💪 Add videos to your Universal Player to unlock higher-paying accompanying content ads
💪 Keep an eye on your dashboard in late June as end-of-quarter is when performance tends to peak

Here's the full breakdown of what drives Q2 and how to stay ahead of it: https://www.mediavine.com/blog/q2-ecpm-pattern-most-publishers-miss/

Mediavine publishers, have questions about your revenue? Tomorrow, you can ask them live.

Join CEO and Co-Founder Eric Hochberger and Chief Revenue Officer Amanda Martin tomorrow, June 3rd at 1 PM ET, as they walk through what's actually happening in the ad market right now, including the shift toward curated demand and what Mediavine has already built to put it to work for your inventory.

Bring your questions! This is your chance to ask them directly.

📩 Your registration link is in your inbox.

June is when summer traffic starts turning into real revenue.

Search intent spikes across almost every category this month, whether it’s travel, food, home improvement, personal finance, health and wellness, parenting, pets, and beyond. Readers are planning vacations, managing summer budgets, tackling projects, and making decisions with real purchase intent behind them.

📈 This month is one of the strongest seasonal advertising periods too. Brands are actively spending around Father’s Day, weddings, graduations, Prime Day prep, and peak travel demand, which means publishers who post strategically can benefit from both traffic and stronger RPMs.

Swipe for your full June playbook, including seasonal content opportunities with high traffic potential, resources exclusive to Mediavine publishers, and quick optimizations to implement this month.

👉 Every opportunity below is built around what readers are already searching for.

Understanding the Q2 eCPM pattern can change how you plan. Learn more: https://bit.ly/4dZCjDc