Haley Pierson // Creative

TikTok is currently experiencing outages in the U.S., and if your views, uploads, or fyp look weird— it’s not just you.

Even if yours doesn’t, an outage like this DOES affect you—even more so as a creator or brand. When the user experience suffers, so do your campaigns and content.
This is the moment to pause high-effort posts, repurpose content, and double down on platforms you own or can rely on.

Personally, I think we have winter storm Fern & the recent change in TikTok ownership to thank on this one. But that’s just me. 🙊

What do you think? Have you been impacted by this? Lmk in the comments.

Save this for later + share with a creator who’s panicking right now 👀

Source(s): The Verge, Wired, & Downdetector

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