Lunchtime Hoopers

Jordan & Bird ✌🏿
You got kobe you don't need Jordan💯
You got KD you don't need Bird 💯

What folks don't realize is the NBA is an "American Family Entertainment" brand💯

This is why all the SUPER STAR ICONS that sale/promote/endorse the products were MARRIED, FAMILY AMERICAN MEN🤫💰

One of the main reasons ratings, jerseys & ticket sales are down is because all the new talent are either European or somebody's baby daddy🙌🏿

The appeal of the NBA has always been taking your Family to a sporting event to watch the best basketball players 🏀 on the planet and it was fun for all ages.

Dads buying jerseys for their sons/daughters
Moms buying their kids favorite player shoes
Kids watching games with their Dads before bed

The NBA product is watered down with a brand of basketball many find foreign (jacking up 60+ 3s in transition) and a lack of hyper talented Family men players who are safe to market products to the general public.

With LeBron & Steph being well past their prime, NBA media (ESPN/ Fox Sports/ etc) have a hard time coming up with compelling basketball content to speak on. Nobody else loves the needle😫👎🏿
- HM TheWaterman