Pinnacle Graphics

What a great shoot! Following the branding for our new client BALLZ (stuffed risotto balls), I brought on the professional team of Las Vegas photographers, Greg Preston and Sharin Sampsel, to capture product images for all advertising purposes.

"valuing design experts enough to listen to them at the start of projects when the important decisions are made, rather than at the end when their advice will be far too late."

Why so many products are so badly designed The basics of good design are often ignored. But it’s time for companies and consumers to start demanding more.

A series of publications I designed for Florida International University and partners.