ViaNarrativa

Downsizing. Dreaming. Leaving. Aging (gracefully).

Whatever your reason, it might be time to refresh your image:
https://michelleloufman.com/cleveland-headshot-mini-sessions-march-2025

What’s the practical application of brand storytelling? Career counselor @martichar is an excellent example of a sole proprietor who has a life-changing service but needed some tweaks to her messaging. We’re sharing her story. TIPS: 1️⃣ Start with the strategy. 2️⃣ Create the macro narrative (your pitch) 3️⃣ Enhance with emotive micro-stories (what makes you relatable and human) When clients visit her website and say, “I feel like you’re saying everything I feel” (and hire her), we know we’ve got a winning plan. Like if this was helpful! #marketinghelp

5 key elements for storytelling to make your marketing better: Know your audience Sensory detail Relatable character Elements of a good plot EMOTION! Like if you want more tips like these. #brandstorytelling #marketingtips4you #authenticbrand

Made you look…
Made you listen…
Made you think…

Brand stories just make doing business so much better. 😎