Cision

Do you want journalists to respond to your pitches? It starts long before you hit "send." 👀

54% of journalists use social media to find sources - meaning your social presence isn't just about storytelling. It's an opportunity to position yourself as the go-to resource reporters need.

How to Engage with Journalists on Social Media: Data-Backed Best Practices Find out on which platforms journalists are spending their time, how they’re using them, and the means for getting their attention – all backed by data.

Most PR teams aren't struggling with too little data. They're struggling with what to do with tons of it!

Our tip sheet breaks down 7 ways to make your PR data more purposeful. 💡

7 Ways to Get More From Your PR Data | Cision Use this Cision checklist to find out seven key ways to make small but meaningful shifts toward a more proactive, data-informed strategy.

Spring cleaning isn't just for your closet. 🧹

If your comms strategy is still running on tactics from last year, it might be time to clear out what's not working and make room for what actually is. 💡

Spring Cleaning: PR Tactics to Refresh Your Comms Strategy Drawing inspiration from organizing guru Marie Kondo, we’ve outlined three key areas to focus on in your PR clean-up.

No jargon. No fluff. Just the stuff PR pros need to know about search intelligence. 💡

PR pros, the media coverage you earn is literally shaping what those AI platforms say about your brand!

What Is Search Intelligence? Definition & Why It Matters for PR & Marketing Search intelligence looks at what people are typing into search bars and what it reveals about the questions and intent driving their behavior.