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Why use the Conversions API if you already have a Pinterest tag? Great question! Using both together enhances conversion tracking and provides deeper insights into customer behavior. In fact, brands leveraging CAPI with the Pinterest tag report an average 24% increase in attributed conversions. Discover how to set it up in our blog post: https://buff.ly/3UMTXky

Do your customers have a truly omni-channel experience? Even when they call your call center? While companies have been quick to modernize their online experiences, many have left their call center in the last century, compounding the frustration of customers across industries.

Read our take on modernizing call centers in our latest article:

Modernizing Call Centers for Omni-Channel Commerce | Avatria Insights Avatria.com | Modernizing Call Centers for Omni-Channel Commerce