J. Ashley Innovations

This morning's coffee date with Claire had me reminiscing about the brand pattern we designed, and I'm so in love with how it turned out!!

Take a peek at some behind-the-scenes illustration meanings 🫶🏼

Coming soon to a doggie bandana near you 🤣👀

I’m OBSESSED with maximalism in interior design, and in a voice note to yesterday, I realized it’s exactly how I approach my brand projects too 💅🏼

Most of my clients walk away with over a thousand files at export (sometimes two thousand 😅)

Do they know what every single one is? Maybe not, but they are ARMED 👏🏼 they have everything they could ever need to tackle anything that comes their way

Literally the last thing I want my clients to stress over is emailing me a year later asking for print-ready files or a different colored version of their logo!!

Their brand is set to grow with them, not just meet them where they are right now.

This is what maximalism looks like in a brand identity; it’s truly a full visual runway to run your business 💃🏻

Swipe to see everything (and a few love notes from my people!)

Cloud Dancer really brought out my Roman Empire:
Businesses bending over backwards for trends that were never meant to lead their business in the first place 👏🏼

If your entire brand shifts every time Pantone posts, you don’t need a rebrand, we need to have a good long conversation.

Trends are cute, fun even! Trends are the fashion jewelry of the design world.

But your brand is the diamond necklace 💎

It should NOT be swapped out because someone on the internet said “this white is the new white.”

And listen, I love a good aesthetic moment. I love pretty things. I love color (obviously)!

But I’m not building brands for the algorithm.

I’m building brands for business owners who want to be unforgettable in their industry, not just on their feed.

Pretty will get you likes.

Purpose will get you booked.

There’s a big difference.

So yes, I’ll make fun of Cloud Dancer until the day I die.
But the real joke is trying to run a high-end business off whatever trend cycle is currently screaming the loudest.

If 2026 is the year you’re finally done with blending in, watering yourself down, or rebranding every time TikTok gets bored, come build something that actually matches the level you’re operating at.

DM me to get started on your brand and website project 💃🏻