Silver Beacon Marketing
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We believe that ANY business can compete in almost any market by creating “emotional connections” with an audience. We also believe that even small businesses can play on the big stage and prosper. Silver Beacon exists to level the playing field for our clients. Our company is named Silver Beacon Marketing; Silver to address how we polish your online presence to send the right signals and cues fo
10/08/2024
What You Need to Know Before You Vote
With election day fast approaching, misinformation is everywhere—foreign actors and domestic groups are working overtime to sway your opinion. This week’s Spotlight breaks down what’s real, what’s not, and how you can stay informed.
Key stories include:
A ransomware attack forces a major Texas hospital ER to shut down.
New Gmail features to help you manage your inbox.
Digital scams are hitting half of Americans—here’s what to watch out for.
Stay a step ahead: https://open.substack.com/pub/silverbeacon/p/guarding-against-election-distortions
08/08/2024
📚 Just published my latest Spotlight newsletter: "Big Brother in the Classroom: K-12's Privacy Dilemma"
🔍 Dive into how schools are increasingly monitoring students online, the tech behind it, and the privacy concerns it raises.
🗝️ Key points:
• Over 80% of U.S. schools now track students' online activity
• Some monitoring tools go as far as keystroke logging
• Companies often offer these tools to schools for free, but there's a catch
🤔 Is increased surveillance making schools safer or infringing on student privacy? Read more to find out!
Check it out here: https://silverbeacon.substack.com/p/privacy-dilemma-in-k-12-schools-spotlight
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