Informatics, Inc.

Informatics, Inc.

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07/10/2026

Hold on hold on... summer's already half gone?

The businesses that will outperform in 2027 aren't waiting until Q4 to figure out their marketing strategy.

They're working and planning now, while you're out enjoying the pool.

Don't let them win. Download our new 2027 Marketing Musts guide and find 5 new strategies you can put to work now.

Search everywhere optimization, AI as your co-pilot, pillar pages that work, and more.

Download your free copy: https://bit.ly/4fnUsw8

07/09/2026

AI: your brand's newest competitor.

See how our CEO, John Osako, breaks this down for your organization by checking out the June 22 issue of the Corridor Business Journal.

07/08/2026

A website redesign can quietly erase years of SEO in a single launch. The site looks better and performs worse - and you won't know until the traffic drops.

That's the risk nobody mentions in the kickoff meeting. A redesign judged on looks alone tends to break what's underneath it: rankings lost in the migration, forms that no longer connect to your systems, a layout built around a trend instead of what people actually came to do.

The American Board of Periodontology came to us needing more than a visual refresh. They needed a modern, branded site that integrated seamlessly with their certification software, promoted their diplomates, and supported a complex certification process for a highly specialized audience. Working in collaboration with ROC-P, our team built a user-friendly, SEO-optimized website and developed a robust multi-channel marketing strategy to support the launch.

The result: site visitors grew 22% year over year.

Before you approve a single mockup on your own redesign, ask one question: "What do people actually come here to do, and does this make it easier?"

06/24/2026

Congratulations to Stacie Osako on graduating from the 2025-26 Iowa Association of Business and Industry (ABI) Leadership Iowa program! 🎉

Stacie was selected along with 39 other leaders from across Iowa to learn about the challenges and opportunities shaping our state, from economic and workforce development, to education, agriculture, and rural vitality.

Leadership Iowa has developed more than 1,500 Iowa leaders since 1982. We are proud to have a president who invests in her own growth and in the future of Iowa.

Well done, Stacie!

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215 2nd Avenue SE, Ste 300
Cedar Rapids, IA
52401

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 5pm