Internal Spark

Having strong - internal and external- goals can help your company push the limits and keep your employees motivated.

IBM joins elite group of 100-year-old companies - USATODAY.com Of more than 5,000 U.S. publicly traded companies, 486 are 100 years or older. What are the secrets for lasting that long?...

Businesses use different types of technology to help boost their customer service efforts.

High-Tech Tools for Customer Service Innovative small businesses are adopting sophisticated technology, like smartphone-readable codes and online chat, to improve customer service.

Here are five key content marketing strategies to boost your program success.

5 Content Marketing Strategies for Small Business Here are some tips to improve the effectiveness of your blogs posts, videos and tweets

First impressions meaning everything, especially when it comes to promoting a brand. It is important to make sure all employees are portraying your brand image correctly.

Rude, Pushy Salespeople Top List of Consumer Gripes | News - Advertising Age 64% of those questioned admitted to actually leaving a store during the past year as a result of poor customer service

In business, all details are important. In most cases, "minor details" are often the cause of bigger problems.

Entrepreneurs, be sure and mind the details ... all of them - USATODAY.com Too often in business, minor details are left to chance or forgotten completely.