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07/17/2026

Global Bladder Cancer Clinical Trial Program: Advancing patient recruitment through an inclusive, patient-centered global campaign.
To support a sponsor’s global bladder cancer clinical trial program, we developed a unified brand identity and a comprehensive suite of patient recruitment and educational materials spanning four global clinical studies with distinct eligibility criteria. Our approach emphasized inclusivity by representing diverse patient populations and delivering clear, accessible information to help individuals understand the studies and confidently navigate their clinical trial journey.
Swipe below to explore the global clinical trial marketing showcase.
https://cdn.prod.website-files.com/692df9c82d6221dc2367d6f9/6a5a2c195406ba84398df64a_Marketing-Showcase-Carousel-Bladder-Cancer.pdf

Social Media Advertising for Clinical Trial Recruitment: Meta, TikTok, Reddit, and the IRB Approval Problem 07/09/2026

Social Media Advertising for Clinical Trial Recruitment: Meta, TikTok, Reddit, and the IRB Approval Problem
Social media has transformed how clinical trial teams connect with potential participants — but getting a campaign live isn’t always straightforward.
Between changing platform policies, evolving advertising requirements, and IRB review timelines, even well-planned recruitment campaigns can face unexpected delays.
In this blog entry, we explore how sponsors, CROs, and research sites are navigating recruitment on Meta, TikTok, Reddit, and other digital platforms, where compliance challenges emerge, and what teams can do to keep campaigns moving without compromising regulatory requirements.
If you’re involved in clinical trial recruitment, what has been your biggest challenge: platform policies, IRB approvals, or something else? We’d love to hear your perspective.
Read the full blog below.

Social Media Advertising for Clinical Trial Recruitment: Meta, TikTok, Reddit, and the IRB Approval Problem How clinical trial teams are using Meta, TikTok, and Reddit ads to recruit participants — and where IRB approval slows the process down. A look at platform policies, compliance challenges, and the realities of modern patient recruitment.

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