Creative Pulse

Earlier this year, we rolled out a new digital presence for RST Thermal—a trusted manufacturers’ rep serving the HVAC industry across New England.

Built on WordPress, the site was designed to organize RST’s expanding brand lineup, highlight upcoming training opportunities, and offer clear, helpful resources to contractors, engineers, and industry professionals.

We also integrated dynamic content across key sections to make updates seamless—from training events to brand page media—so the RST team can easily keep things current as the business evolves.

Each represented brand now has a dedicated landing page with high-level overviews, video content, and spec resources where available.

Grateful to continue supporting RST as the brand grows and evolves.

Every great brand rollout has its moment—and this was it for Abreu Karol.

After designing the logo, building out print collateral, and capturing a full library of brand photography, we pulled everything together in a custom Squarespace website.

Before the full site went live, we launched a “Launching Soon” page to hold the space and start building anticipation. Now, the finished site is live and fully dialed in.

It’s clean, confident, and built to reflect the level of professionalism Abreu Karol brings to their work in trademark law.