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On day ONE of coaching (before our first call even) a client got so much clarity on her messaging - she cried happy tears.

She had been trying to figure out "" what she did" and "how to talk about it" for MONTHS.

She'd taken programs, joined masterminds, and STILL couldn't quite articulate it.

So, I did what I do with almost every 1:1 coaching client ⇢ talked it out.

I had her brain dump out - verbal diarrhea style - what she does, who she wants to work with, the impact she's after, what she believes. The whole shebang.

And within minutes - I shared the messaging that made her brand stand the 🦆out.

The messaging she used to launch her group coaching program. Sell coaching sessions. And get every single person she wanted to join her program to buy before the cart even officially opened.

That's the power of coaching.

And honestly, that's just the tip of the iceberg.

So just know...I believe in you. I see you. I KNOW you see things differently. You have things (important things) to share. You have powerful stories that could really inspire and support your dream clients. You WILL have a super duper majorly fu***ng successful business.

But how quickly you get there depends on how you move.

I have a few 1:1 Coaching spots available. DM me "ONE" to chat about if it's right for you.

Storytime...

I was seeking support from my mentor and she said...You're such a good content coach, you're really good at content - how can we make that front and center.

I immediately had a gut response (hello Generator ways!) that said...

F**K that. I am SO much more than a content coach.

And this post right here ⇡ dropped in.

I popped it into a carousel - exactly as I had it in my notes app.

YES content gets to be that easy.

When your mindset is - of course people want to hear what I have to say.

When

⇣ This last one is what helped my clients build massive momentum FAST.

I gave up the belief that I had to filter my words. I had to coach and not call out things I was seeing or patterns that were keeping them stuck.

There's this belief in the coaching and mentorship space that we "should let clients uncover/learn things themselves. That our job is simply to guide."

And yes that's true. But if there's a bit 🦆king tree on fire in the middle of the road blocking your path keeping you stuck - I sure as 💩 am gonna point it out.

So I am not afraid to “cross a line” by pointing out the big elephant block in the room that’s sitting on their chest keeping them stuck where they are.

Sometimes these are uncomfortable conversations, they require deep empathy - yes.

They require me to also be vulnerable and create a safe space for clients to go deep, share things that have happened that led to a belief, to feel supported knowing I’m listening, I’m there.

But if I don’t call out these things - they’ll stay where they are and that’s not why they hired me.

Here are some examples of the difference...

Let's pretend you're a weight loss coach. You help people lose weight and feel amazing. So your content and brand is a WHOLE vibe.

You use pretty esthetic filters, boho-esque, empowering language, and you don't let any diet culture talk into your world.

You might promote a 1:1 container where someone can work with you for weight loss coaching.

So you use messaging like this when you're talking about what you do on Stories or in your content:

"Feel amazing in your body again."
"Fall back in love with food."
"Eat without guilt and nourish your body."
"Confidently fit into clothes you haven't in years."
...You get the idea.

Those are Okay, but we can do better.

We can create messaging so clear people want to be in your world ASAFP.

⇣This is what that clear messaging could look like...

"Feel so great about yourself that when you're walking down the street you catch your reflection in store windows and can't help but stare. You might even take your phone out to film yourself cause you are feeling how good you look in that outfit."

"Catch yourself in the mirror out the door and LOVE what's looking back at you. You feel amazing, healthy, and so comfortable in your skin."

"Out to dinner with girlfriends, is no longer a stress central situation. You don't have to worry about the number of calories in that app and if you're gonna break your diet."

"Scroll titktok without being triggered by those crazy fad diets where cottage cheese is the substitute for everything. You can eat sweets. Excluding treats or binging on cheat days is not the life you want forever so you're not gonna waste your time doing that now.

"Look forward to moving your body cause it's no longer a form of punishment to make (or keep) you skinny. Now it's your mental sanctuary cause you're actually doing what you love. If it's running the rage out - you do. If it's morning meditation walks at your own pace, that's fine too. Exercise is now a healthy part of your life that makes you energized, happy and not one bit obligated.
....

Can you see the difference?