Colvita Creative

Jill Marie hopped over to our neighboring state last week to represent Colvita at the Wyoming Governor’s Hospitality & Tourism Convention 🌾

A few days of big conversations about the future of tourism, sitting in on real legislation shaping the industry, and catching up in person with our awesome client Riviera Motor Lodge.

Jill’s top takeaways:
☞ Tourism is the #2 economic driver in Wyoming
☞ AI is quickly becoming part of the tourism toolkit, and the businesses learning how to use it will have a real advantage
☞ Your people matter. Great hospitality is what makes someone choose Wyoming over Montana

Always valuable to step out of our home state and hear what’s shaping the industry across the West🤘 Thank you, Wyoming Office of Tourism !

Last week, Chad and Trevor hit the road to Idaho Falls for the Idaho Conference on Recreation and Tourism (ICORT) 🦣

They came back with full notebooks and tons of new inspiration for our tourism clients. A few of their favorite takeaways:

☞ Paid Media & SEO: Smart targeting = smarter content. We’re already putting some of these trends to work

☞ Brand Positioning: The strongest tourism brands feel less like ads and more like invitations

☞ Sustainable Tourism: When visitors feel connected, they stay longer, spend more, and come back. It all starts with a good story

☞ Surprise takeaway: The Visit Idaho team absolutely OWNS karaoke

Huge thanks to the organizers, speakers, and everyone we connected with! 🤘

One of our biggest projects of the year is officially out in the wild 🌄

We teamed up with the Carbon County Office of Tourism to revamp their visitor guide for the Carbon Corridor, one of Utah’s best hidden gems.

Discover the Corridor lays out where to stay, eat, explore, and how to plan a trip that’s more than post-worthy.

This one took strategy, storytelling, and a whole lot of local love. We’re so proud to see it guiding travelers through new adventures!🤘

Say hello to the newest faces at Colvita: Sam (Marketing Coordinator) and Chad (Account Executive)!

Sam is all about the scroll-stopping stuff. On the clock, she's strategizing content, engaging with the right accounts, and keeping our clients looking sharp online. Off the clock, she’s probably hanging with her pups and enjoying a PSL (when they're in season).

Chad has a knack for people and a radar for opportunity. On the clock, he’s here to champion our clients, build relationships, and keep the big ideas moving forward. Off the clock, he’s likely adding to his tattoo collection or scouting the best happy hour in town.

We’re pumped to have them on board! Let’s go🤘