Rugged Thread

"Repair is an often-overlooked aspect of circularity. For YKK, repair, along with durability, are two key components in our long-term goal to become a circular company."
- Brian La Plante
Senior Manager Sustainability
YKK Global Marketing Group

Circularity doesn't happen in theory- it happens when we work together. We're teaming up with YKK to show how high-quality hardware and skilled repair can keep gear in use longer. You'll see YKK in new storytelling that shows the role of repair in reducing waste and extending the life of the products we love. Grateful to be building a more repair-forward outdoor industry, together.

Because even the tiniest adventurers deserve warm gear that keeps going. How fun is this color-blocked patch upgrade on this well-loved bunting?

Week 10 of our Meet the Team series: Meet Julie!

Julie has been part of the Rugged Thread team for over four years, and she’s the one quietly keeping everything running behind the scenes. In addition to her role as a repair technician, she also handles ticket check; making sure each incoming item is properly inspected, logged, and clearly labeled so our team knows exactly what needs to be done.

She also keeps us stocked and ready by ordering fabric, thread, and essential repair supplies for the entire team, ensuring we can work efficiently without missing a beat.

Julie’s repair work often includes bulk jobs with repeated wear-and-tear issues, and she’s especially experienced with Nomex wildland fire gear or bull Kuiu items with a wide range of work. Her precision, consistency, and deep knowledge of gear repair make her a cornerstone of our shop.

As we wrap up this series, we’re proud to highlight the people who bring skill, care, and life to every repair, and Julie embodies that to the fullest.