Studio Guerassio

Why Your Brand Must Align With Your Strategy EP 214 - Amanda Guerassio founder of Studio Guerassio talks about trends in design for branding and websites, choosing fonts and why your branding must align with your business strategy. https://studioguerassio.com The Yakking Show is brought to you by Peter Wright & Kathleen Beauvais contact us to be a gues...

Trying something new.

Hey friends! 👋

I’m working on a new project that’s something a bit different for me. I’m looking for a particular type of person to be involved, and *you* might be a fit.

The mission of this project:

▶️ I want to help 40 solopreneurs and small business owners go from frustrated and confused about their brand, to confident in and energized by it.
▶️ I want to provide the kind of in-depth experience found in my larger service packages, for less than 10% of what it normally costs.
▶️ I want my inbox and DMs to be flooded with messages about how your business took off and grew into what you had dreamed it would be, once you had a truly aligned brand and real goalposts to steer towards.

Here’s the criteria to be part of this project:

✅ You are a solopreneur, entrepreneur, founder, business owner - i.e. the head honcho main decision maker for your business.
✅ You’ve realized that your business’ brand needs attention (and intention) but are uncertain about where to start or how to go about making it better or stronger.
✅ You would love to fall back in love with your business by reconnecting with why you started it, where you want it to go, and how you want it to show up in the world.
✅ You are kind, cool, purposeful, and willing to do the work.
✅ You want to uplevel your CEO mindset and start thinking about your business strategically.
✅ You want to stop feeling lost about what direction to go in for your business’ design, messaging, marketing - all of it.
✅ You want to hang with me.

If you match that criteria, reply to this post with the word CURIOUS and I’ll DM you more info (make sure to check spam/message requests so you don’t miss my message).

Thanks!
Amanda

An unused direction from a recent branding project. 🍷⁠⁠

For a wine importer and retailer, not a vineyard/winemaker. 📦🍾
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Sometimes, even if a visual direction doesn't end up being a great fit for a particular client, a designer falls in love with the aesthetic itself. 👩🏻‍💻⁠⁠
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That's what happened here. I *love* this logo suite 😍 (swipe through to see). So I wanted to share it. I've changed the name so as not to infringe on my client, but otherwise left it the same. 🥰⁠⁠
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That's it. That's the caption. 🤷🏻‍♀️⁠⁠
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What do you think? 🤔