SunVia

“Identification will have to be ‘earned’ through close partnerships between publishers and advertising partners, while ensuring data privacy and identity are protected.” This article explains how the relationship economy is shifting to privacy-complaint first-party data. https://hubs.li/Q017F_450 Reach out to learn how our platform gives members full ownership of their data and allows for a deeper, more intimate relationship with trusted brands.

Why even TV advertisers need a new approach to digital identity Even though ad targeting on connected TVs doesn't use cookies, it will still be affected by the wider push towards privacy by default.

"People are not here to be used. We are not Consumers to be classified, sliced, diced and resold to brands to fuel more consumption." We’re here to empower self-sovereign identity.
https://hubs.li/Q017d-d70

The origin of the Relationship Economy (Part 1) It has been 50 years since the birth of the Internet and 25 years since the whole world has had access to it.

1 Hours to go! Live stream our event starting at 5 pm on March 15th SXSW 2022 https://hubs.li/Q0160QFQ0