Butler Street, LLC.

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The Silent Killer: Changing of the Guard® http://conta.cc/1JsdfCn

The Silent Killer: Changing of the Guard® We are pleased to announce that Butler Street was recently granted a registered trademark for the term "Changing of the Guard" by the United States Patent and Trademark Office. Why is this so important? Because our research shows that nearly 40% of B2B customer defections are directly attributed to…

Sales Superstars: How to Make Mere Mortals Great http://conta.cc/1QwWoSW

Sales Superstars: How to Make Mere Mortals Great Why is Mary so good and Bill so mediocre?  The difference between the successful salesperson and the unsuccessful salesperson is this: the successful salesperson is in the habit of doing things the unsuccessful sales person doesn't do. Those three little words: in the habit.  Here is the deal: we ar…

5 Keys to Sales Transformation http://conta.cc/1Jr9Hil

5 Keys to Sales Transformation Increasing revenue and reducing costs are the only two levers available to improve your business performance.  While reducing costs should always be a part of a company's strategy as it invites innovation and process improvements, cost cutting will only take you so far. You just can't cut your way t…